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Tag Archive | "ideo"

Ford’s UX Research

January 7, 2010 922 comments

The new 2010 Ford Fusion, presented today at CES, has a heavy focus on in-car technology—SmartGauge fuel consumption meters, in-car wifi and touchscreen apps, voice-activated Sync technology, and iPod controls all introduce a huge amount of user interaction. As twitterer @zsazsa says: “What impresses me most about Ford keynote isn’t their tech, but the huge […]