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Remote research,design collaboration, and interaction design on parts of the SonyStyle site. |
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Studied 59 gamers over 13 months playing a total of 393 individual gaming hours to evaluate the fun and player experience of Spore, one of the most anticipated computer games in history. |
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Ethnographic field research of fourteen drivers in Los Angeles and the SF Bay Area, broadcasted live from inside participant’s cars and homes. |
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On behalf of the Wikipedia Usability Initiative, B|P watched people grapple with Wikipedia’s editing and uploading interfaces, both remotely and in-person. |
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B|P studied people in-person and remotely to uncover insights about the usability and player experience of Zynga’s newest game, PetVille. |
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We helped the industry leader in 3D design software tweak things large and small: from the subscription center to the download process to users’ first experiences with the software, we figured out what users expected and what they wanted out of Autodesk’s wide range of software and services. |
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On their Ocean Defenders Web Site, B|P Conducted an international remote study to uncover ways for donating to be easier, among other tasks. |
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In order to evaluate and improve their redesigned auto insurance quote process, AAA asked B|P to conduct a study on the quote process’s interaction design. |
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Eight remote research studies over three years on both the web site and internal tools, using methods ranging from card sorting to moderated interviews to automated “sticky” studies. |
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To improve their web-based time reporting application, we spoke to 16 users, revealing issues with project detail entry and project coding that ended up validating their redesign of the interface. |
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Finding medical info online is a critically important and often frustrating process, so to help smooth the process over, we conducted a full-scale usability test of the site, leading to a complete redesign from the ground up, putting users’ priorities first. |
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Case Study »Bolt | Peters helped the Washington Post redesign radially redesign their prominent homepage for the first time in years. |
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Remote user research studies for five seperate AARF projects. |
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Nine remote research studies over three years. |
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Case Study »Crucial findings from remote usability testing on cruise selection and booking engine led to twice as many expected bookings for Princess Cruises. |
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Case Study »A redesigned auto loan rate calculator, based on the findings from large scale remote usability testing, resulted in a 300% increase in users applying for a loan from the calculator. |
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Helping Hot Studio conduct remote usability for the redesign of the SFMOMA web site, B|P got to work with the cool folks at Hot, as well as help with the web site of one of our favorite museums! |
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By conducting a variety of studies, including laboratory usability, automated large-sample usability, and remote usability, B|P helped hallmark.com undertake the re-architecture of their public site to better meet the needs of users. |
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Along with card sorting and several usability studies, B|P conducted a training session for Oracle on the methodology behind remote usability testing and the use of Ethnio. |
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Sybase wanted to identify how well their lead generation process and navigation was working for users. B|P helped Sybase identify key information that was missing for users and suggested improvements that would allow site visitors to navigate through the site much more easily, resulting in a better user experience. |
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Using remote usability testing, B|P was able to identify what changes needed to be made to ensure Levi’s Signature’s new fit guide would meet users’ needs. |
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Understanding that usability is a crucial component in redesigning a web site, Dolby asked B|P to conduct a study on Dolby.com and their extranet. By assessing how well their current and new design was meeting users’ needs, B|P was able to help Dolby move forward with effective improvements for their new site. |
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BlueShield of California asked B|P to determine how well their Find a Provider tool was helping site visitors find physicians, hospitals, and other healthcare providers that would meet their needs. |
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B|P helped Restoration Hardware significantly increase their conversion rate through several usability studies and by redesigning their checkout process. |
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B|P trained KQED on remote usability testing and Ethnio. |
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B|P worked with Techinsurance to redesign their site and help them communicate to site visitors the advantages of ContractEdge software. The results were significantly higher sales of the software and an improved web site for users to naturally and logically navigate through. |
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Adaptive Path hired B|P to conduct remote usability studies for several of their projects, including Informatica, National Gallery of Art, Aliant, and Fluent. |
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B|P conducted remote usability studies to learn what users expect from CHCF.org, the CalNHS web site, and their newsletter sites. Findings have helped guide redesigns of these sites to better meet users’ needs. |



























